The Fragrance Foundation UK Academy: How To Sell It! POSTPONED

The Fragrance Foundation UK Academy: How To Sell It! POSTPONED

How To Sell it includes a cross section of experts ranging frosampling, advertising, packaging, marketing, PR anPOS will give presentations about theiexpertise, top ten tips anpractical guides. Attendees of How to Sell it will gain a detailed insight into how to sell fragrance with selection of presentations from across the industry giving them new, creativideas. The course has been designed to be as engaging as possible and tencourage interactions between the speakers and the attendees. How To Sell It covers all thelements and complexities  involved imarketing a fragrance.

Presenters will include:

Aspects Beauty 

Big Blue - How to be a successful brand in today's market

Chimera Recruitment - The importance of staffing

Free The Birds - The importance of branding and advertising when launching a product

Harrods - Approaching a Fragrance Buyer

Harvey Nichols - Approaching a Fragrance Buyer

NPD - An overview of the current fragrance market - what do you need to be aware of?

Sheridan & Co - The importance of P.O.S. at launch

So Post - Successful sampling & innovation in this field

The Perfume Shop - How to cope with the challenges of modern day retail

Date: Thursday 16th October

Prices: Members £245 +VAT / Non-Members £375 +VAT

Contact us to book your place

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