National Fragrance Week

National Fragrance Week


A week-long celebration of fragrance.

The Fragrance Foundation is delighted to announce that National Fragrance Week 2021 will take place from 24th to the 30th of May! This initiative was designed by The Fragrance Foundation to help bring the magic back to an industry filled with history, artistry and passion... And what better way to celebrate this than by bringing together the whole industry for a week-long celebration! 

Although we have been celebrating National Fragrance Day since 2016, 2021 will be the fourth year that The Fragrance Foundation have expanded the celebrations to a whole week! Our mission is to expand the appreciation, use and sale of fragrance amongst all people.

Throughout this week there will be a whole host of events and promotions in store with digital activities to promote fragrance in all its forms and get consumers excited about this magical product. The Fragrance Foundation will be offering support to all members to make sure that all our members can fully embrace the week. Please don't hesitate to contact us with any ideas! 

Upcoming Events