Perhaps a New Fragrance Will Make Things Festive New York Times

Perhaps a New Fragrance Will Make Things Festive New York Times

The New York Times have written an article titled 'Perhaps a New Fragrance Will Make Things Festive New York Times', this featured our new Capaign.

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“When Covid-19 hit and we went into lockdown, we wanted to communicate in a way that resonated with the positive impact scent can have on your well-being,” said Linda Key Jackson, the foundation’s chief executive. It started an ad campaign, she said, to “probe why fragrance is important in our lives, how it makes us feel and how to choose, gift, wear and enjoy it.”

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